{"id":81132,"date":"2024-04-13T19:46:03","date_gmt":"2024-04-13T19:46:03","guid":{"rendered":"https:\/\/www.aib.media\/?p=81132"},"modified":"2024-04-13T19:46:03","modified_gmt":"2024-04-13T19:46:03","slug":"deux-ministres-detat-visitent-la-societe-de-pneumatique-sap-olympic-victime-de-concurrence-deloyale","status":"publish","type":"post","link":"https:\/\/www.aib.media\/?p=81132","title":{"rendered":"Deux ministres d\u2019Etat visitent la soci\u00e9t\u00e9 de pneumatique Sap Olympic, victime de concurrence d\u00e9loyale"},"content":{"rendered":"<p>Burkina-Industrialisation-Sauvegarde<\/p>\n<p><strong>Deux ministres d\u2019Etat visitent la soci\u00e9t\u00e9 de pneumatique Sap Olympic, victime de concurrence d\u00e9loyale<\/strong><\/p>\n<p>Ouagadougou, 13 avr 2024 (AIB) &#8211; Le ministre d&rsquo;Etat, ministre en charge de la Communication et de la Culture, Jean Emmanuel Ou\u00e9draogo et le ministre d\u2019Etat en charge de la D\u00e9fense nationale, Kassoum Coulibaly, ont rendu visit\u00e9, ce samedi, \u00e0 la Soci\u00e9t\u00e9 Africaine de Pneumatiques (Sap Olympic) bas\u00e9e \u00e0 Bobo-Dioulasso pour toucher du doigt la r\u00e9alit\u00e9 de l\u2019entreprise.<\/p>\n<p>L&rsquo;objectif de cette visite, selon le directeur g\u00e9n\u00e9ral de Sap Olympic, Adama Sanou, est de pr\u00e9senter la soci\u00e9t\u00e9 aux autorit\u00e9s de la Transition et \u00e9voquer l\u2019id\u00e9e d\u2019un partenariat avec l&rsquo;arm\u00e9e burkinab\u00e8 dans la lutte pour la reconqu\u00eate du territoire national.<\/p>\n<p>Le responsable de l\u2019entreprise a rappel\u00e9 que Sap Olympic est de nos jours victime d\u2019une concurrence d\u00e9loyale dans la commercialisation des produits.<\/p>\n<p>Le ministre Ou\u00e9draogo lui a sugg\u00e9r\u00e9 de miser sur la communication digitale comme \u00abpremi\u00e8re arme\u00bb afin de contrer cette concurrence, car a-t-il dit, \u00abaujourd&rsquo;hui la communication, elle est digitale, elle est visuelle, elle est esth\u00e9tique. Si vous ne gagnez pas la bataille de la communication, quelle que soit la qualit\u00e9 de vos produits vous n&rsquo;aurez pas assez de clients\u00bb.<\/p>\n<p>\u00c0 cette occasion, les travailleurs de la Sap Olympic ont remis un ch\u00e8que de deux millions de francs ouest africains aux ministres au titre de leur contribution \u00e0 l&rsquo;effort de paix.<\/p>\n<p>Agence d\u2019Information du Burkina<br \/>\nAvec DCRP-MCCAT<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Burkina-Industrialisation-Sauvegarde Deux ministres d\u2019Etat visitent la soci\u00e9t\u00e9 de pneumatique Sap Olympic, victime de concurrence d\u00e9loyale Ouagadougou, 13 avr 2024 (AIB) &#8211; Le ministre d&rsquo;Etat, ministre en charge de la Communication et de la Culture, Jean Emmanuel Ou\u00e9draogo et le ministre d\u2019Etat en charge de la D\u00e9fense nationale, Kassoum Coulibaly, ont rendu visit\u00e9, ce samedi, \u00e0 [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":81136,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"advanced_seo_description":"","jetpack_seo_html_title":"","jetpack_seo_noindex":false,"jetpack_seo_schema_type":"","footnotes":"","jetpack_post_was_ever_published":false},"categories":[42,60,173,789,37,93,50,121,102,122,203,38,123],"tags":[],"class_list":["post-81132","post","type-post","status-publish","format-standard","has-post-thumbnail","category-centre","category-culture","category-depeches","category-developpement","category-economie","category-flashinfos","category-haut-bassins","category-houet","category-kadiogo","category-kenedougou","category-la-une-aib","category-politique","category-tuy"],"jetpack_featured_media_url":"https:\/\/www.aib.media\/wp-content\/uploads\/2024\/04\/IMG-20240413-WA0063.jpg","jetpack_shortlink":"https:\/\/wp.me\/pavbHe-l6A","_links":{"self":[{"href":"https:\/\/www.aib.media\/index.php?rest_route=\/wp\/v2\/posts\/81132","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.aib.media\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.aib.media\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.aib.media\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.aib.media\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=81132"}],"version-history":[{"count":0,"href":"https:\/\/www.aib.media\/index.php?rest_route=\/wp\/v2\/posts\/81132\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.aib.media\/index.php?rest_route=\/wp\/v2\/media\/81136"}],"wp:attachment":[{"href":"https:\/\/www.aib.media\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=81132"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.aib.media\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=81132"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.aib.media\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=81132"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}